Kickstarting Your Business with Crowdsourcing Today’s fast-paced marketplace demands that businesses think fast. Crowdsourcing can help all types of businesses keep on top of trends and stay competitive. This course will show you how to leverage all types of crowdsourcing (including microwork, macrowork, crowdvoting, crowdcontests, crowdwisdom, and crowdfunding) to kickstart your business’ growth.

This will teach you how to:

• Define what crowdsourcing is and its value to businesses
• Determine when crowdsourcing makes sense for a project
• Describe the crowdsourcing process
• Identify platforms and social media tools that can support your crowdsourcing campaigns
• Describe the major types of crowdsourcing, including microwork, macrowork, crowdvoting, crowdcontests, crowdwisdom, and crowdfunding
• Attract and engage your crowd

Course Content

Lessons

Session One: Course Overview

Session Two: What Is Crowdsourcing?

Session Three: The Crowdsourcing Process

Session Four: Choosing Your Crowdsourcing Platform

Session Five: Types of Crowdsourcing

Session Six: Social Media and Crowdsourcing

Session Seven: Engaging the Crowd

Session Eight: Test Driving